rants

tag: email marketing


First thing in the AM?

July 21, 2014

Recently I was re-reading a “popular discussion” from thinkLA regarding the 18 must-know stats for modern email marketers; one of the stats got me thinking. You know the saying, “Timing is everything?” Well, number 7 of the must-knows indicated “58% of adults check their email first thing in the morning.” I absolutely agree. In fact, I would have guessed that percentage to be even higher. That aside, I wondered, “Yes, but how many are seriously checking their email?”

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